Small Business Tax Breaks You Keep Missing

Posted by Wendy Sheats on April 7, 2016
As a business owner, you may be missing some critical tax breaks that would lower your quarterly payments significantly. It's difficult to keep up with the latest changes in the U.S. tax code, even when you have an accountant on hand to shoulder some of the burden for your tax planning . When you're ready to file, take a second look at your tax forms to see if you covered these four small business deductions.

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Topics: Small Business Success, Tax Deductions

Fly Door-To-Door and Revolutionize the Way You Do Business

Posted by Wendy Sheats on March 22, 2016

Chances are good that you are well versed in both large and small airports. When you walk into a heavily trafficked airport, what is your experience like? Often, it veers toward one of two extremes: you arrive way too early and end up with plenty of boredom and time on your hands, or you arrive later than you planned due to traffic and parking problems and have to rush through security before running for your flight. Neither experience is much fun, so thank goodness there are plenty of lightly utilized airports to save your sanity and make flying enjoyable.

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Topics: Small Business Success, Business Travel

3.14 Ways for Business Owners to Celebrate Pi Day

Posted by Wendy Sheats on March 14, 2016


It is 3/14/16 and the world is celebrating Pi Day because the date resembles 3.14, the ratio of a circle’s circumference to its diameter. Within the last decade, some mathematicians have questioned the mathematical constant asserting that two times pi (6.28), also known as "Tau", is the true number of the circle. Here at IMAGINEAIR, we've decided to stick with the math needed for flight planning and leave the Pi/Tau theories to the mathematical geniuses. 

So whether today is Pi Day or it's Half Tau Day, we love a good excuse to make our customers feel extra special.  Today, we are surprising each passenger flying with IMAGINEAIR with a $6.28 Starbucks gift card. We wanted to make sure that both those who believe in Pi and those who believe in Tau felt the love. For our passengers who believe in Pi, they can use the gift card to buy $3.14 worth of coffee and a sweet treat to share with a friend or colleague. Likewise, for those who feel that Tau is the true constant, they can buy a venti cup of joe and keep it all to themselves. We're happy either way.

As a business owner, you too have to leverage the power of surprise and delight marketing. Think of ways to go the extra mile and acknowledge your customers on a regular basis. Those experiences will build lots of brand loyalty.

In the spirit of Pi Day, here are 3.14 ways that you can make your customers feel sweet today.

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Topics: Small Business Success

3 Ways for Small Business Owners to Find More Time in the Work Day

Posted by Wendy Sheats on March 2, 2016


Let’s face it, time is money, and to effectively run your business you need both. If you often feel that you don't have time to accomplish all of your goals and find yourself saying, “If I just had one more hour in the day”  it is likely that things are going undone, you are missing opportunities, feeling stressed and a burn out is on the horizon.

The good news is that you are not alone. Small business owners everywhere have the same problem and are constantly thinking of solutions. Managing your time well strengthens your chances of increasing productivity and the potential for profitability.

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Topics: Small Business Success, Time Saving Tips